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Social Media Isn’t About Going Viral. It’s About Being Remembered.
If you asked most small business owners what they wanted from social media, there's a good chance they'd say something like, "I'd love one of our...
You’re Closer to Great Social Media Content Than You Think
One of the most common things we hear from business owners is: "We'd love to post more on social media... we just don't know what to post." It's a...
The Best Marketing Doesn’t Feel Like Marketing
Think about the last time you stopped scrolling because of a business on social media. Was it because they were shouting, "Buy now!" or "Limited...
Why Small Businesses Should Pay Attention to YouTube Creators in the Age of AI
For years, businesses have been asking the same question: "How do we rank higher on Google?" Now there's another question that's becoming just as...
Why Your Competitors Might Actually Be Helping Your Business
Most businesses see their competitors as exactly that… competition. It's understandable. If another business in your area offers something similar,...
The Biggest Social Media Mistake We Still See Businesses Making in 2026
After managing social media for more than 12 years, you'd think the biggest mistakes businesses make would have changed by now. Platforms have...
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Why Small Businesses Should Pay Attention to YouTube Creators in the Age of AI
For years, businesses have been asking the same question: "How do we rank higher on Google?" Now there's another question that's becoming just as...
Why Your Competitors Might Actually Be Helping Your Business
Most businesses see their competitors as exactly that… competition. It's understandable. If another business in your area offers something similar,...
The Biggest Social Media Mistake We Still See Businesses Making in 2026
After managing social media for more than 12 years, you'd think the biggest mistakes businesses make would have changed by now. Platforms have...
Your Social Media Is Your Shop Window. Is It Inviting People In?
Imagine walking down your local high street. You pass two cafés. One has bright lighting, welcoming staff, a clean entrance and customers enjoying...
The UK Is Banning Social Media for Under-16s. Here’s What We Think as Parents and Social Media Managers
This week, the UK Government announced one of the biggest changes to social media we've seen in years. Under new plans, children under the age of 16...
You Can Now Re-arrange the Order of your Instagram Grid
Just go to your profile, tap and hold one of your photos and select 'Reorder grid' - then move your posts around into the order that you want them....
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