by Stephen Robinson | Aug 21, 2025 | Content
When it comes to social media, small business owners often ask: should I focus on planned content or real-time updates? The truth is, you shouldn’t choose one over the other. The businesses that thrive online are the ones who strike a balance combining a strong,...
by Stephen Robinson | Aug 5, 2025 | Content
Small business owners often tell us they don’t have time to create fresh content every day for their social media accounts. The good news? You don’t have to, because we’ll do it for you! But we do realise not all businesses have the budget to hire a social media...
by Stephen Robinson | Jul 17, 2025 | Branding, Content, Social Media, UCG
In 2025, building a personal connection with your audience is more important than ever, and for small businesses, showing the real people behind the brand is one of the most powerful ways to do it. At SMR Social, we’ve seen first-hand how person-facing content...
by Stephen Robinson | Jul 10, 2025 | Content
At SMR Social, we’ll be honest: we often plan content just a week in advance. Social media changes fast, and being responsive to trends, events, and new ideas helps us keep our clients’ content fresh and relevant. But we also know many small business owners love the...
by Stephen Robinson | Jul 3, 2025 | Branding, Content, Social Media
At SMR Social, we see it all the time: bars, restaurants, cafes, and even leisure venues posting the same static images of menus or deals over and over. While it’s better than nothing, let’s be honest, nobody really cares about another generic post saying “2-for-1...
by Stephen Robinson | May 22, 2025 | Business, Content, Social Media
If you’re a small business trying to increase foot traffic or local bookings, Instagram Stories might be one of your most powerful tools. While feed posts and Reels are great for building brand awareness, Stories are perfect for creating a sense of connection,...