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Instagram’s New Carousel Caption Feature Could Be a Big Opportunity for Small Businesses

Instagram’s New Carousel Caption Feature Could Be a Big Opportunity for Small Businesses

by Stephen Robinson | May 19, 2026 | Instagram

Instagram is currently testing a new feature that could make carousel posts even more powerful than they already are. The update would allow users to add separate captions to each image or video within a carousel post, instead of relying on one overall caption...
Instagram’s Latest Algorithm Update Is Great News for Small Businesses

Instagram’s Latest Algorithm Update Is Great News for Small Businesses

by Stephen Robinson | May 7, 2026 | Content, Instagram

For years, Instagram has had a bit of an identity problem. Original creators would spend time making content, only for aggregator accounts to repost it, rack up huge engagement, and sometimes even outperform the people who created it in the first place. But Instagram...
It’s official. The “link in bio” era might finally be facing its biggest shake-up yet.

It’s official. The “link in bio” era might finally be facing its biggest shake-up yet.

by Stephen Robinson | Mar 17, 2026 | Instagram

For over a decade, if you tried to put a link in an Instagram caption, it just sat there like plain text, mocking you. We’ve all been there: typing out “Link in bio!” or using fancy automated DM tools just to get a customer from a post to a product page....
Why Local Businesses Shouldn’t Use Social Media Like Influencers

Why Local Businesses Shouldn’t Use Social Media Like Influencers

by Stephen Robinson | Feb 24, 2026 | Content, Facebook, Instagram, Social Media, TikTok

There’s a growing problem on social media right now. Small, established businesses are being told to act like influencers. We see it all the time. “Document your entire day.” “Post 3–5 times per day.” “Show your whole life.” “Go all in.” “Chase virality.” While that...
Instagram’s Major Hashtag Update: What It Means for Small Businesses

Instagram’s Major Hashtag Update: What It Means for Small Businesses

by Stephen Robinson | Nov 27, 2025 | Instagram

Instagram is at it again. Rolling out another new feature. But this time, it’s actually one that social media managers (and small business owners) should be very happy about. Instagram is currently testing a limit of just 3–5 hashtags per post instead of the usual 30....
What to Include in Your Instagram Bio to Attract More Customers

What to Include in Your Instagram Bio to Attract More Customers

by Stephen Robinson | Apr 24, 2025 | Instagram

Your Instagram bio is one of the most valuable pieces of real estate for your small business online. In just a few short lines, you need to explain who you are, what you offer, and why people should care—all while making it easy for potential customers to take action....
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