by Stephen Robinson | Nov 13, 2024 | Analytics/Insights, Social Media
For small businesses, every penny and minute invested in social media needs to count. By effectively using both organic and paid social media strategies, you can ensure a strong return on investment (ROI). Here’s how you can make the most of your analytics and...
by Stephen Robinson | Nov 7, 2024 | Facebook, Instagram, Social Media, TikTok
Black Friday is a prime opportunity for small businesses to boost sales and reach new customers. With competition at its peak, a well-prepared social media strategy is key. Here are essential tips to get your content and advertising ready for success: 1. Plan Ahead...
by Stephen Robinson | Oct 10, 2024 | Business, Social Media
In today’s crowded digital space, simply showcasing your products or services isn’t enough to captivate your audience. Small businesses need to connect emotionally with their followers, and the most effective way to do that is through storytelling. By sharing the...
by Stephen Robinson | Oct 4, 2024 | Facebook, Instagram, Social Media
For small businesses, social media can be a game-changer. It offers a direct line to your target audience, helps build your brand identity, and fosters long-term customer relationships. But to truly see results, one key element must be in place: consistency. Whether...
by Stephen Robinson | Jul 30, 2024 | Facebook, Lead Generation, Social Media, Targeting
At SMR Social, we pride ourselves on our ability to optimise social media campaigns to deliver exceptional results. Recently, we worked with a national hair clinic to reduce their cost per lead from £13.51 to £4.58, significantly increasing the efficiency and...
by Stephen Robinson | Feb 21, 2024 | Instagram, Social Media
In the ever-evolving world of social media, Instagram continues to keep pace with its competitors, and its latest move is no exception. Instagram is currently in the testing phase of introducing carousel posts within Reels, allowing users to share multiple images or...