by Stephen Robinson | Mar 24, 2026 | Content, Social Media
One of the biggest misconceptions we see with small businesses and social media is that they treat it like a separate task. Something to sit down and “do” once everything else is finished. Something to squeeze in when things are quiet. Something that gets pushed down...
by Stephen Robinson | Mar 19, 2026 | Branding, Content, Social Media
This is a topic that is so close to our hearts at SMR Social. Working from our home in Nantwich, we see it all the time: small businesses feeling like they have to shout the loudest just to be heard over the “big players.” But what if we told you that the...
by Stephen Robinson | Mar 12, 2026 | Content, Social Media
If you’ve ever swiped right on your phone’s home screen or opened the Google app, you’ve probably seen Google Discover. It’s that clever feed of articles, news, and videos that seems to know exactly what you’re interested in before you even search for it. For years,...
by Stephen Robinson | Feb 26, 2026 | Content, Social Media
Social media is constantly changing. But not every update deserves your attention. As a small or local business owner, the real question isn’t what’s new. It’s what actually affects how you should be using social media to grow your business. There have been several...
by Stephen Robinson | Feb 24, 2026 | Content, Facebook, Instagram, Social Media, TikTok
There’s a growing problem on social media right now. Small, established businesses are being told to act like influencers. We see it all the time. “Document your entire day.” “Post 3–5 times per day.” “Show your whole life.” “Go all in.” “Chase virality.” While that...
by Stephen Robinson | Jan 20, 2026 | Branding, Content, Social Media
One of the biggest frustrations we hear from local business owners is this: “I’m posting regularly, but it doesn’t seem to be bringing in the right people.” More followers doesn’t always mean more customers. What really matters is whether your social media content is...
