by Stephen Robinson | May 5, 2026 | TikTok
I still hear people say it all the time: “TikTok is starting to become a search engine.” But the truth is, we’re already past that point. TikTok isn’t becoming a search engine… it already is one. And if you’re using it purely as a place to post content and hope it...
by Stephen Robinson | Apr 2, 2026 | Content, Social Media
“Imagine if this goes viral…” It’s something almost every business owner has thought at some point when posting on social media. The idea of one post blowing up, reaching thousands (or even millions) of people, and suddenly bringing in loads of customers is incredibly...
by Stephen Robinson | Mar 31, 2026 | Content, Lead Generation, Social Media
One of the most common frustrations we hear from small business owners is this: “We’re posting regularly on social media, but it’s not bringing us any customers.” And on the surface, that sounds like a fair complaint. You’re putting the effort in. You’re staying...
by Stephen Robinson | Mar 26, 2026 | Content, Social Media
If social media feels like hard work, you’re not imagining it. A lot of small business owners quietly feel the same way. They know they should be posting more. They know social media is important. They know it can help them stay visible, attract customers and grow...
by Stephen Robinson | Mar 24, 2026 | Content, Social Media
One of the biggest misconceptions we see with small businesses and social media is that they treat it like a separate task. Something to sit down and “do” once everything else is finished. Something to squeeze in when things are quiet. Something that gets pushed down...
